Before any engagement begins, we map your competitors across organic and paid, audit your entity weaknesses, project a realistic timeline. A one-time engagement. Yours to keep whether or not you engage us.
We don't take engagements blind. The Local Intelligence is the gate — a paid, one-time engagement that produces the competitive intelligence, the audit findings, the timeline. Yours to keep, whether or not you engage us. The reason is simple: an engagement built on guesses fails. An engagement built on the audit doesn't.
Most agencies skip this. They sell you the engagement on a sales call, run a generic audit afterward, and discover the real problems three months in. By then, you've paid for work that wasn't aligned with the actual condition.
That's how engagements stall.
We map first. The audit, the geo-grid scan, the competitor map, the timeline — all delivered before any work starts. You see exactly what the engagement would do, why it would do it, and what the realistic outcome looks like.
That's how takeovers actually land.
The Local Intelligence splits into two halves — organic and paid. Each half delivers an audit. The audit is the raw data and the gaps — yours forever, whether you engage us or not. The tactical plan is the first step of onboarding, delivered at kickoff when the engagement begins.
Geo-grid scan of every competitor in your service area. Citation footprint, review velocity, link profile, content depth, GBP density. The map you didn't have.
100-point audit of your GBP, website, citations, schema, and entity graph. Every gap documented, scored, and prioritized by ranking impact.
Once the audit is in your hands and you've decided to engage, the Local SEO tactical plan is the first thing we ship. Built on the audit findings, scoped to your operation, walked through on the kickoff call.
Ad creative analysis, keyword targeting, landing page review, and estimated spend across Google Ads, LSAs, and Meta — for your top 5 competitors. The paid game from the other side of the table.
If you're already running paid, we audit the campaign architecture, conversion tracking, bid strategy, and cost-per-booked-job. The honest picture of what your dollars are actually producing.
After the audit shows the paid gaps and waste, the PPC tactical plan is the first step of the engagement. Budget allocation, campaign architecture, launch sequence — all built on the audit, all walked through on the kickoff call.
Local Intelligence runs the same six phases regardless of vertical or location count. Multi-location and franchise engagements scale with volume but follow the same sequence.
Kickoff call, account access confirmation, scope alignment, top-5 competitor list, top-20 target keyword list. Captured in writing.
Full service-area visibility scan — map-pack and organic positions captured for the top keywords, plus the same scan against the top 5 competitors.
Your GBP, website, citations, schema, and entity graph — audited against the 100-point checklist, scored, and documented.
Citation footprint, review velocity, link profile, content depth — for the top 5 competitors. The competitive intelligence document.
Modeling, prioritization, sequencing, and the tactical roadmap. Phase-by-phase plan with the rationale for each move.
90-minute delivery call with the four documents walked through, plus the recommendation — engage, wait, or work with someone else. Documents handed over.
No. The audit is yours to keep — competitive map, audit findings, timeline, and tactical plan. You can take it to another agency, run it in-house, or shelve it. We require Local Intelligence before any engagement we run, because we don't engage blind.
Pricing is scoped to the engagement — single-location vs multi-location, market complexity, vertical, and the depth of audit required. We quote it after a 30-minute strategy call. The fee is one-time and includes the full four-deliverable bundle.
2–4 weeks from kickoff to delivery on a standard single-location engagement. Multi-location and franchise engagements scale with the location count. The schedule is committed at kickoff.
Because the work is real. A free "audit" from most agencies is a sales tool — a list of generic findings designed to scare you into signing. Each Local Intelligence engagement is 30–80 hours of analyst work, geo-grid scans, and modeling. We charge for it because it's worth charging for — and because it filters out the businesses we shouldn't be working with.
Then we tell you. Some businesses aren't ready (foundation problems, unstable revenue, unwilling to fix obvious issues). Some markets aren't competitive enough to need us. Some operators aren't a culture fit. The audit includes our recommendation — engage, wait, or work with someone else.
Yes. Pre-expansion Local Intelligence are part of how multi-location and franchise brands evaluate new market entries. We can scope the competitive landscape, project entry timeline, and identify the foundation moves before you commit to opening.
Yes. The geo-grid is part of every Local Intelligence engagement. We deliver the actual grid file, the scoring documentation, and the comparative grids for your top competitors. Yours forever — re-scan it any time to track movement.
Yes. We run Local Intelligence for brands that want the competitive intelligence — pre-sale due diligence, board reporting, M&A target evaluation, agency RFP scoping. The deliverable is the same; the framing of the recommendation shifts to the decision context.
SEO across every organic surface — the compounding asset that widens the lead on its own.
Immediate visibility — the fast strike across every paid surface while the asset builds.
Organic and paid visibility, fully integrated and run by one specialist team. The fast start and the compounding moat, together.
A 30-minute strategy call to scope the engagement. We'll quote the fee, project the schedule, and outline what the deliverables will cover for your specific market.